Display Ad Optimizer Rocket Fuel Is Taking Off With 10X Revenue Growth

In advertising, if you deliver better results, you will get more advertising dollars thrown your way. That appears to be what is happening with Rocket Fuel, an online ad optimization startup which is showing some promising growth. The company only launched last year, but its third quarter revenues of $5 million were ten times higher than last year's, according to CEO George John. Its annualized revenue run-rate based on the past 30 days is $30 million ($20 million based on the past quarter), and the company is already profitable.

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